Inbound Marketing Blog

Top 3 Reasons to use Marketing Automation

Posted by Vickie McGee

 

With automation your marketing will never stop! It’s as if you have sales reps working 24/7 delivering content to those who are interested - emails, blog posts and social media updates.

  1.  Increase lead generation
  2. Improving lead nurturing
  3. Increase sales revenue - Upsell cross-sell
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Topics: Marketing Automation

Top 5 Benefits of Using Marketing Automation

Posted by Vickie McGee

Wondering what the true benefits are in using marketing automation?

Here's a list of the main benefits of Marketing Automation by marketers using it:

  1. Efficiency - Automate repetitive tasks
  2. Better targeting of customers and prospects
  3. Improving the customer experience
  4. Better email marketing
  5. Lead management
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Topics: Marketing Automation

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