Inbound Marketing Blog

How to increase organic search traffic

Posted by Vickie McGee

Want to know how to increase organic search traffic to your website? 

Search Engine Optimization (SEO) has changed a lot in the last decade. We’ve seen a remarkable change in how searchers perform queries and interact with results; in how engines crawl, index, and rank pages; and in how marketers effectively influence the engines to send them traffic. 

Here are the top 5 Search Engine Optimization (SEO) best practices:

  1. Pick one keyword per webpage
  2. Put the keyword in the headline
  3. Put the keyword in body content
  4. Include the keyword in the image file name
  5. Include the keyword in the URL
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Topics: SEO - Search Engine Optimization

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